UTM Parameters are extremely useful for tracking how visitors arrive at your website. By analyzing what these visitors do, you’ll know which of your marketing programs are producing results – so you can focus more efforts on those campaigns.
PPC and SEO professionals descended upon San Jose this week for the annual SMX:West event. One of the hot topics was Local SEO and new ways that companies can improve their performance. Local SEO is extremely important for businesses that depend on people within their community interacting with them, shopping in their stores, inviting them […]