Southernmost Digital

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Google Anayltics 4: Everything You Need to Know

everything you need to know google analytics 4

Last Updated: 4/26/2022 Google has announced that it will be sunsetting Universal Analytics and Analytics 360 in 2023 in order to make Google Analytics 4 the main solution for cross-platform analytics.  On July 1, 2023, Universal Analytics will stop processing new hits On October 1, 2023, Analytics 360 will stop processing new hits Google Analytics […]

What Our Clients Find Useful About HubSpot

We’ve helped clients to create lead generation forms, build compelling, high-quality marketing emails, generate engaging social media and blog content, and understand and interpret the analytics behind it all.

11 Must-Haves for Home Service Websites

Creating a website for your home service business is an essential step towards success. After all, most consumers today immediately go to the web when looking for recommendations and information on who to hire. Without a strong digital presence, you’re likely to be passed by time and time again, regardless of the quality of your […]

How to Create UTM Parameters

UTM.IO URL Builder

UTM Parameters are extremely useful for tracking how visitors arrive at your website. By analyzing what these visitors do, you’ll know which of your marketing programs are producing results – so you can focus more efforts on those campaigns.

What Are UTM Parameters

Figuring out the Source/Medium setting in Google Analytics | How UTM Parameters Work

UTM Parameters are crucial in understanding which of your online marketing campaigns are working. Learn how they work.

Mobile Page Speed Matters Now More Than Ever

a whiteboard with "time" written on it behind a hand holding an hourglass

Back in the day, it used to be that people would patiently wait for many things, the days news to arrive, a bus, writers getting to a point. But even Brooks Hatlen from the Shawshank Redemption knew that “The world went and got itself in a big damn hurry.” That is beyond true when it […]

Virtual Answering Service eBook | Southernmost Digital

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